Lost & Found (in transit)
Through my experiences as well as what I have discovered about the SMRT commuters and the SMRT transit staff from their views/stories, I have developed a greater sense of appreciation for Singapore’s MRT system.
— Ryan Lim Jun Jie, 2019
Client: NAFA (Final Year Project)
Deliverables: Books & Editorial Design, Branding, Brand Application, Creative Direction
Category: Books & Editorial
A wayfinding project which is inspired and based on my overseas experiences from London Underground as well as the stories and views of the Singapore MRT’s commuters and transit staff. Having developed a greater sense of appreciation for the Singapore MRT’s system, I am encouraged and spurred to create a more positive and user-friendly wayfinding system for the commuters and transit staff.
I chose to focus on Chinatown for this project because Chinatown MRT station’s wayfinding system is a rather complex one - besides the fact that there are two lines, the North-East Line (NEL) and the Downtown Line (DTL), operating in this station, it also serves many different groups of commuters ranging from office workers, students, to tourists and the elderly.
Given its significance to the wider public, it is important to improve Chinatown MRT’s wayfinding system. In the course of my project, I will demonstrate how this can be done through adopting value-added and user-centric designs that cater to the needs of commuters.
Lost & Found (in transit)
In this publication, it will show the exploration of the relationship between Singapore Mass Rapid Transit (MRT) wayfinding system and its commuters and transit staff. The system can be improved by making it clearer and more concise. This creates a more efficient and positive experience for all users.
Size: 190mm x 260mm
Pages: 71 pages
Paper:
Front Cover: Maple Snow 230gsm
Inside Pages: Maple Snow 120gsm
Binding: Coptic Stitching
Graphic Standard Manual
for the Singapore Mass Rapid Transit
This graphic standard manual provides information on how to design and specify the complete range of signage types required for the wayfinding system. The manual describes the principles of the wayfinding strategy, details of the various sign types required, followed by the visual graphic standards.
Size: 190mm x 400mm
Pages: 48 pages
Paper:
All Pages: Maple Snow 150gsm
Binding: Sewn Bound
NAFA: Grad Expectations:
Best of Best Show 2019
This exhibition will showcase a curated selection of the best ideas and works by the graduating diploma and degree cohorts from the School of Art & Design at NAFA. These works demonstrate design thinking and artistic creativity at their best!
Date: 25 June - 21 July 2019
Time: 12:00 PM - 07:00 PM
Venue: The Ngee Ann Kongsi Galleries 1 & 2, NAFA Campus 1, 80 Bencoolen Street, Singapore 189655
Conclusion:
Finally, through my experiences in London’s Underground as well as what I have discovered about the SMRT commuters and the SMRT transit staff from their views/stories, I have developed a greater sense of appreciation for Singapore’s MRT system.
This has inspired me to create a more positive and user-friendly wayfinding system for the commuters and transit staff. Looking forward, as Singapore’s MRT network continues to grow in train lines, therefore connecting more communities and transforming lives, I too hope that my wayfinding system can contribute and play a part in improving the efficiency of the system.